Vendovi Outfitters
Brand development
Brand strategy
Brand voice
Web design
Social
Graphic standards
Kit of parts
Vendovi bags are made with sail cloth, brass, the finest leather, and waxed canvas that only gets better with age.
A bag that embraces “old-school” tech but with modern style that can be worn in the office or the brewery without ever feeling out of place. And most importantly, their products are inspired by the sea, sailing, and the beauty and mystery of San Juan Islands and the Salish Sea.
The brand needed to have sophistication, but also a touch of “saltiness and earthiness.” A bit of attitude, proud of going “old-school,” but something everyone would be proud to wear and commute to work with. The market is both high-end and down to earth. Ready to go on an adventure at a moments notice but also ready to get down to business.
I worked with Vendovi to create a mark that reflected this spirit of anticipation and adventure. There is movement, flow, and energy in the mark and every corner and curve has been crafted and considered, just like the bag it’s stamped on.
Website: Vendovi.co
“The clouds were building up now for the trade wind and he looked ahead and saw a flight of wild ducks etching themselves against the sky over the water, then blurring, then etching again and he knew no man was ever alone on the sea.”
Ernest Hemingway
We make our bags the old fashioned way: a needle in one hand and a rum in the other. Made to weather the harsh conditions of a Pacific Northwest winter, we use the finest materials from an even finer tradition:
Vendovi
